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    Reading Club

    • Los Clientes No Son Amigos

      Customers Are Not Friends

      November 7, 2024Carlos Rodriguez Zorrilla

      More than once I have heard business owners and managers say “customers are my friends.” I even heard someone say “I don’t go out to sell, I go have coffee...

      Customers Are Not Friends

      November 7, 2024Carlos Rodriguez Zorrilla

      More than once I have heard business owners and managers say “customers are my friends.” I even heard someone say “I don’t go out to sell, I go have coffee...

    • El Mejor Vendedor del Mundo

      The Best Salesman in the World

      July 24, 2024Carlos Rodriguez Zorrilla

      Anyone with a little business sense knows that sales are everything . Or well, more precisely the beginning of everything. Business is sales. Although many experienced businessmen and women might...

      The Best Salesman in the World

      July 24, 2024Carlos Rodriguez Zorrilla

      Anyone with a little business sense knows that sales are everything . Or well, more precisely the beginning of everything. Business is sales. Although many experienced businessmen and women might...

    • Change Start With "Is"

      Circular Economy and Sustainability in companies

      July 24, 2024Carlos Rodriguez Zorrilla

      To put the change process in the right direction, you must recognize the real situation of your organization . According to Mr. Ichak Adizes approach, a Venn diagram can be...

      Circular Economy and Sustainability in companies

      July 24, 2024Carlos Rodriguez Zorrilla

      To put the change process in the right direction, you must recognize the real situation of your organization . According to Mr. Ichak Adizes approach, a Venn diagram can be...

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